I started Cause Marketing Radio after attending several Cause Marketing Conferences, hearing dozens of stories about great Cause Marketing initiatives between nonprofits and for-profit businesses of all sizes.  It was both heartwarming to hear the stories and at the same time frustrating that the majority of the stories never got told outside of the conference.

Since we are a "species of stories" I decided that the best way to get the word out about the power of Cause Marketing was to use the Internet to tell these stories.

Maybe, if I could tell enough of these real-world stories Cause Marketing stories through conversations with people actively engaged in Cause Marketing, that it would inspire a "Cause Marketing Epidemic." 

Tune in in June as we bring these Cause Marketing "Conversations" to you.